|
Selling through social networks In recent years, social media has become an increasingly important means for companies to market their products and services. % of users search for information about products they want to buy on social networks . In fact, the average order value placed by a customer from such platforms is $ . . Considering this growing trend, companies should focus on social media marketing in . The article explained what a lean startup is and where this term came from. They also described the basic principles of the lean startup concept and shared working life hacks. What is a lean startup A lean startup is a type of business that focuses on efficient use of resources.
Instead of spending a lot of money on product development or marketing photo editing servies a lean startup strives to create something valuable and useful using a minimum of resources. These include using free or low-cost tools, finding sponsors or investors, and developing the product step by step. The main idea is to avoid wasteful spending of money and gradually grow, optimizing the company's performance. Eric Ries and the Lean Startup Concept The term "lean startup" was made popular by Eric Ries, founder of IMVU and author of The Lean Startup. Eric Ries encountered problems in his startup and decided to look for new ways to avoid them.
He realized that many companies spend too much time and resources on creating a product that may ultimately not be needed in the market. So he developed a lean-based methodology to create a flexible and adaptive company. The core idea of a lean startup is to continually test hypotheses and iteratively bring a product to market. Instead of spending a lot of time developing a complete product, Ries suggested creating a minimum viable product MVP . This is the basic version of the product, which includes only the most necessary functions.
|
|